Business & Finance · Employ search marketing tactics to increase visibility and engagement with content, products, or services in Internet-enabled devices or interfaces
This profile is intended as career exploration guidance based on federal labor data. Actual job requirements, salaries, and opportunities vary by employer and location.
Entry Salary
$27–33k
First 1–2 years
Peak Salary
$51–60k
10+ years experience
Job Outlook
+6.7% · Faster than average
Projected growth of 6.7% from 2024 to 2034; about 87 openings projected per year.
Time to Start
4–6 years
College degree typical
Salary data sourced from U.S. Bureau of Labor Statistics (BLS) May 2024. Actual compensation varies by location, experience, employer, and specialization.
Entry-Level Strategists
Search Marketing Strategists
Experienced Search Marketing Strategists
Senior Search Marketing Strategists
Director of Business & Finance
You prioritize Achievement
This career is strongly aligned with Achievement — a core work value that shapes how people approach their career decisions.
You're strong in Complex Problem Solving
Complex Problem Solving is a top skill for this career, and it plays to what students like you naturally do best.
Good fit for your timeline
This career typically requires a bachelor's degree, which matches common student preparation goals.
Browse schools offering programs in this field
605 schools offer programs in this career field.
Browse 605 Schools Offering This Program →