Management · Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.
This profile is intended as career exploration guidance based on federal labor data. Actual job requirements, salaries, and opportunities vary by employer and location.
Entry Salary
$65–79k
First 1–2 years
Peak Salary
$189–223k
10+ years experience
Job Outlook
-2.2% · Declining
Projected decline of -2.2% from 2024 to 2034; about 2 openings projected per year.
Time to Start
4–6 years
College degree typical
Salary data sourced from U.S. Bureau of Labor Statistics (BLS) May 2024. Actual compensation varies by location, experience, employer, and specialization.
Team Coordinator
Advertising and Promotions Managers
Experienced Advertising and Promotions Managers
Senior Advertising and Promotions Managers
CEO / Senior VP
You prioritize Achievement
This career is strongly aligned with Achievement — a core work value that shapes how people approach their career decisions.
You're strong in Monitoring
Monitoring is a top skill for this career, and it plays to what students like you naturally do best.
Good fit for your timeline
This career typically requires a bachelor's degree, which matches common student preparation goals.
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